SolutionDifferentiation

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The differentiation is an element of the communication that needs to be established or in place for an eDream to be viable.

  • Incumbent Solution - How is the problem/unmet need being addressed today?
  • Strengths & Weaknesses - as compared the incumbent solutions?
  • Compelling Reason to Change - What are the compelling reasons for the beneficiary(ies) to change?
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