TargetAudiences

#TargetAudiences descriptions are #Communication Activity types that may need to be developed for an eDream to be viable. When communication must go beyond a handful of people, #TargetAudiences are identified and their attributes described to help focus communications messaging. The following are potential attributes that can help describe the #TargetAudiences.

• Demographic - age, marital status, gender, ethnicity, employment status etc.
• Passion - read fiction book, follow sports team, etc.
• Communities - #Industries #Organizations #Locations #Groups Families and Friends
• Common #Problem/UnmetNeed